Zepter Tuttoluxo microsite + launching campaign

Client: Zepter International
Year: 2009
+ Developed and executed digital launching campaign including microsite production as a support to traditional launching for Tuttoluxo, a new brand owned by one of the biggest European household equipment producers, Zepter.

+ As product belongs to luxury segment, all the activities were focused on promoting brand features and added value it brings to customers life.

+ Campaign was executed through premium sites featuring rich media content in order to achieve greater impact on target audience.